Wednesday 27th of March 2024, Paris – Horizon Trading Solutions today unveils a dynamic rebrand, marking a significant milestone in the company’s journey. This evolution reflects a commitment to innovation and growth within the financial technology landscape.
These changes come as the company matures into one of the world’s leading electronic trading solutions provider. Horizon Trading Solutions will continue to bolster its electronic trading offering, supporting agency and principal trading desks on one platform across equities and derivatives. This demonstrates the firm’s commitment to supporting clients adaptation to regulatory change, pivot to new opportunities, and position itself as the leading provider of trading solutions and professional services to new markets across Europe, Asia Pacific, The Middle East and North America.
Key elements of the rebrand include:
- New Visual Identity: The company is introducing a fresh visual identity that is more aligned to the global brand. The new logo, typography, colour palette, and imagery reflect a forward-thinking approach.
- New Website: The firms’ digital presence has been updated with a redesigned website, offering an intuitive user experience, and showcasing our new brand identity online. The new website URL will also reflect the new brand and be located at www.horizontrading.io
- Enhanced Messaging: The brand messaging has been refined to communicate updated values, mission, and the unique value proposition more effectively. Horizon is committed to our clients and stakeholders, demonstrated by the clear and consistent messaging.
Commenting on the rebrand, Sylvain Thieullent, CEO, said: “Horizon Trading Solutions has seen accelerated global growth over the past year to meet the rising demand for our trading solutions and built-for-purpose technology offering. The choice to rebrand represents a key part of this development, while maintaining our heritage and history in the industry. We are committed to driving positive change and adding new value for our customers, employees, and stakeholders. The team are greatly looking forward to the next stage of the company.”
For more information about our rebranding initiative, or to find out how we can support your business, please visit www.horizontrading.io or contact Guillaume Poitevin, Chief Revenue Officer at guillaume.poitevin@horizontrading.io.
-ENDS-
About Horizon Trading Solutions
Horizon Trading Solutions is an independent global technology company focused on electronic trading, supporting agency and principal businesses across equities and derivatives. For over 20 years, we’ve equipped the most progressive global capital market players with powerful algorithmic technology and direct connectivity to exchanges and brokers worldwide. Our single multi-asset platform and our unfaltering commitment to client partnership allow us to promise Performance Simplified: making it easy to be the best in trading.
